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Pricing

Start free. Go as deep as you need.

Founding rates: of 25 spots left, through February 28, 2027. Locked for 12 months with your Playbook.

Snapshot

Free

  • Your real Playbook, two pillars in.
  • Full intake, the same one paying clients complete.
  • Digital Shelf & PDP and AI & Search Discoverability, shown in full.
  • The other three pillars, the roadmap and the Case for Yes stay locked, each with how many issues we found.
  • Built on pulled data. Approved by our team before it runs.
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The Playbook

$9,950$4,950$9,950

Founding price through February 28, 2027

  • All five pillars, assessed on your real data. Not a survey.
  • A sequenced roadmap: quick wins in the first 30 days, foundational fixes by day 90, strategic bets after that.
  • Every item has an owner, a first step and a clear definition of done.
  • The Case for Yes: what you can already prove to a buyer, and what the roadmap still has to earn.
  • Reviewed by a senior operator before it's delivered.
  • Includes 90 days of Operator: a live walkthrough, weekly updates, a senior check-in twice a month and a full re-check at day 90.
Start with a free Snapshot Or book a call

Monitor

$1,495$995$1,495/mo$14,950$9,950$14,950/yr

Founding rate, locked for 12 months when you buy your Playbook by February 28, 2027.

or $9,950$14,950/yror $995$1,495/mo

  • For teams running the roadmap themselves.
  • Weekly tracking against your roadmap: status by pillar, what's done, in progress and stalled, and what waiting is costing.
  • Alerts on rating drops, buy-box loss, stockouts and competitors overtaking you in AI answers.
  • Buyer readiness: is your Case for Yes stronger, and the one thing still missing.
  • A quarterly re-check of all five pillars.
  • Subscriber rates on strategy and media.

Available after your Playbook.

Operator

$3,495$2,495$3,495/mo$34,950$24,950$34,950/yr

Founding rate, locked for 12 months when you buy your Playbook by February 28, 2027.

or $24,950$34,950/yror $2,495$3,495/mo

  • Everything in Monitor.
  • A dedicated BreakPoint Account Manager.
  • A dedicated shared channel with the BreakPoint team (Slack, or Teams if you run on Microsoft).
  • A senior operator reviews your updates twice a month, with a 30-minute check-in.
  • A quarterly roadmap refresh.
  • Your Case for Yes updated before every buyer meeting.
  • Subscriber rates on strategy and media.

Your first 90 days are included with every Playbook.

Prices in USD. Founding rates are open to the first 25 brands through February 28, 2027, and lock for 12 months with your Playbook, even if your 90 days end later. Execution is scoped per project. Subscribers get discounted strategy and media rates.

Want it free? pilot spotspilot spot left. Apply for a pilot spot.

The five pillars

What a retail buyer checks.

  • Digital Shelf & PDP

    Is your product page built to turn attention into a sale? Images, content, reviews, keywords and buy-box control.

  • Retail Media Readiness

    Is your paid engine mature enough to point at retail, and pointed the right way?

  • AI & Search Discoverability Newest

    Do you show up when a shopper, or an AI shopping assistant, asks the category question?

  • Marketplace & Velocity

    Can your operations support the volume a retail bet requires?

  • Brand & Category Fit

    Does your positioning read as ready to a buyer, and are you part of the current conversation in your category?

FAQ

Pricing questions.

When do founding rates end?

For the first 25 brands, or on February 28, 2027, whichever comes first. Your rate stays locked for 12 months from the day you continue past your 90 days.

When do I pay for Monitor or Operator?

Not until day 90. The first 90 days of Operator come with every Playbook.

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Find out what a buyer will poke at, before they do.

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